Launching 10 Sep

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For Food Creators

Video Captions for Food Creators

Recipe video is watched with hands busy and the sound off — someone is cooking, or scrolling in bed at midnight. Captions are what put the quantities and ingredients on screen where they can actually be used.

Kitchen audio is also genuinely difficult: sizzling, extractor fans, running water. Speech is separated from that before transcription rather than fighting it.

  • Measurements on screen
  • Handles kitchen noise
  • No watermark
  • Free

Launching 10 September 2026. Join the waitlist for early access.

No spam. One email when we launch, and you can unsubscribe any time.

Why food teams caption

The parts of captioning that matter most for this kind of video.

Quantities you can actually read

A recipe is only useful if the amounts are legible. Measurements and ingredient names get transcribed as spoken and are quick to correct where a unit is ambiguous.

Accurate through kitchen noise

Sizzling pans, extractor fans and running water are the normal soundtrack of a cooking video. Speech is separated from them before the transcript is generated.

Steps timed to the action

Captions land on the step being shown, so the instruction and the visual match. That is what makes a fast-cut recipe followable rather than confusing.

Food travels internationally

Recipe content crosses borders more than most categories. Export subtitle tracks in 50+ languages so your method works for viewers cooking anywhere.

How it works

Upload, review, export. No timeline and no timecodes typed by hand.

  1. 1

    Upload your video

    Drop in your food footage as MP4, MOV, MKV or an audio file. Nothing to install, and no account needed to start.

  2. 2

    Generate captions with AI

    The AI isolates your voice from sizzle and kitchen noise, transcribes the method and quantities, and times each caption line to the step it belongs to.

  3. 3

    Edit and export

    Correct the terms specific to food, then download the video with captions burned in, or export a clean .srt or .vtt file.

Recipe video is reference material, not entertainment

Most video is watched once, straight through. Recipe video is different: people save it, come back to it, and then play it in short bursts while their hands are covered in flour and the phone is on the counter just out of reach.

That usage pattern makes captions unusually important. In the moment someone needs to know whether it was 200g or 250g, they cannot rewind precisely, they may not be able to touch the screen at all, and there is a good chance an extractor fan means they would not hear it anyway. Text on screen answers the question without any of that.

It also changes what good captions look like for the category. Quantities and temperatures deserve to be on screen long enough to read twice, which is not how you would time captions for a talking-head video. Being able to extend a caption in the editor is a small thing that makes a recipe video substantially more usable.

Frequently Asked Questions

Specific to this kind of video, not the generic list.

Will it pick up measurements accurately?

Numbers and common units transcribe reliably. Ambiguous spoken units are worth a check — the editor is quick for that, and measurements are the part of a recipe most worth getting exactly right.

Does sizzling and kitchen noise affect accuracy?

Speech is separated from background noise before transcription, so normal kitchen sound is handled. Speaking over a very loud extractor fan or a hard boil is the case where a quick review pass pays off.

Can I hold a caption on screen longer for ingredients?

Yes. Any caption can be extended in the editor, which is worth doing for quantities and temperatures so viewers can read them without rewinding.

Should I burn captions in or export a subtitle file?

Burn them in for Reels, TikTok and Shorts, where there is no captions toggle. Export an .srt as well if you post the same recipe to YouTube, where a subtitle file also helps the video surface in search.

Can I edit my captions before exporting?

Yes. Correct the transcript, adjust timings, choose a caption style and then export the finished video or a clean SRT or VTT file.

When does Caption Maker launch?

Caption Maker launches on 10 September 2026. Join the waitlist to be notified when editing and exports open.

Post your next video captioned

Caption Maker launches on 10 September 2026. Join the waitlist and stop letting the silent scroll eat your best content.

No spam. One email when we launch, and you can unsubscribe any time.

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